Journal Paper

Year Journal
2020 Yi Shi, Kuen-Hung Tsai,Linking stakeholder integration to sustainability performance in the hotel context,International Journal of Tourism Research,,SSCI
2019 Shu-Yi Yang and Kuen-Hung Tsai,Lifting the veil on the link between absorptive capacity and innovation: The roles of cross-functional integration and customer orientation,Industrial Marketing Management,In Press,SSCI
2019 Yi-Chuan Liao and Kuen-Hung Tsai,Bridging market demand, proactivity, and technology competence with eco-innovations: The moderating role of innovation openness,Corporate Social Responsibility and Environmental Management,26(3), 653-663,SSCI
2019 Kuen-Hung Tsai and Yi-Chuan Liao,Innovation intensity, creativity enhancement, and eco-innovation strategy: The roles of customer demand and environmental regulation,Business Strategy and the Environment,28(2),SSCI
2019 Kuen-Hung Tsai and Chi-Tsun Huang,Service creativity reinforcement and firm performance: The roles of innovation intensity and contexts,Journal of Service Management,In Press,SSCI
2017 Kuen-Hung Tsai / Yi-Chuan Liao,Innovation capacity and the implementation of eco-innovation: Toward a contingency perspective,Business Strategy and the Environment,26(7),SSCI
2017 江義平、蔡坤宏、黃琳涵、林楷傑,社群媒體行銷參與模式,創新與管理,13(1),
2017 Kuen-Hung Tsa and Shu-Yi Yang,How absorptive capacity moderates the value of firm innovativeness in turbulent markets,Canadian Journal of Administrative Sciences,34(3),SSCI
2017 江義平、蔡坤宏、陳靖翔、楊絜雲,行動裝置適地性服務價值與購買意圖之關係:一個轉換模式,電子商務研究,15(1),1-24
2016 Kuen-Hung Tsai / Yi-Chuan Liao,Sustainability strategy and eco-Innovation: A moderation model,Business Strategy and the Environment,In Press,( SSCI )
2016 Kuen-Hung Tsai, Hui-Chen Chang, and Chen-Yi Peng,Extending the link between entrepreneurial self-efficacy and intention: A moderated mediation model,International Entrepreurship and Management Journal,12(2),SSCI, Econlit
2016 Kuen-Hung Tsai, Hui-Chen Chang,Chen-Yi Peng,Refining the linkage between perceived capability and entrepreneurial intention: roles of gender, fear of failure, and perceived opportunity,International Entrepreneurship and Management Journal,12(4),SSCI, Econlit
2015 Chi-Tsun Huang, Kuen-Hung Tsai,Yu-Chih Chen,How do wet markets still survive in Taiwan,British Food Journal,117(1),SCI
2015 江義平、蔡坤宏、黃耀德,網路口碑行銷效果探究-以經驗品為例,中原企管評論,13(2),33-64
2015 Kuen-Hung Tsai/ Yi-Chuan Liao/ Teresa Tiaojung Hsu,Does the use of knowledge integration mechanisms enhance product innovativness,Indusstrial Marketing Management,46(3),SSCI
2014 Kuen-hung Tsai , Shu-Yi Yang,The contigent value of firm innovativeness for business performance under environmental turbulence,International Entrepreneurship and Management Journal,10(2),SSCI, Econlit
2014 Teresa Hsu,Kuen-Hung Tsai, Ming-Hung Hsieh,Strategic orientation and new product performance: The roles of technological capability,Canadian Journal of Administrative Sciences,31(1),SSCI
2014 Hui-Chen Chang, Kuen-Hung Tsai,Cheng-Yi Pengi,The entrepreneurial process: An integrated model,International Entrepreurship and Management Journal,10(4),SSCI, Econlit
2014 Chi-Tsun Huang and Kuen-Hung Tsai,Synergy, environmental context, and new product performance: A meta-analytic review based on manfacuring firms,Industrial Marketing Management,43(8),SSCI
2014 Kuen-Hung Tsai,Teresa Hsu,Cross-functional collaboration, competitive itensity, knowledge integration mechanisms, and new product performance: A MEMO model,Industrial Marketing Management,43(2),SSCI

Conference paper

Year Title
2016 姚永珍、蔡坤宏,消費者對國內服飾自創品牌的認知與購買因素,2016追求高等教育卓越國際學術研討會,,台灣
2016 張家綺、蔡坤宏、游志青,旅遊目的地意象的前因與後果-以日本文化觀光為例,2016追求高等教育卓越國際學術研討會,,台灣
2015 李昀叡、蔡坤宏,自我效能與創業意圖:一個權變的連結,2015財務金融與管理研討會,,台灣
2015 洪資敏、蔡坤宏,供應商整合與新產品開發績效的關係:後設分析,2015第十四屆北商大學術論壇暨國際經營與管理實務研討會,,台灣
2015 李雅芸、蔡坤宏,運動商品購買者風格:年齡與性別上之差異,提升競爭力與經營管理研討會,,台灣
2015 許雅喬、蔡坤宏,內容行銷: 我們能從文獻學到甚麼?,2015第十四屆北商大學術論壇暨國際經營與管理實務研討會,,台灣
2015 龔家葦、蔡坤宏,關係品質與前因之連結:文化的脈絡效果,2015前瞻管理學術與產業趨勢研討會,,台灣
2015 徐帆、蔡坤宏,影響續集電影叫座的因素,2015產業個案暨經營研討會,,台灣
2015 賴意潔、蔡坤宏,主觀規範與創業意圖的關係:整合分析,提升競爭力與經營管理研討會,,台灣
2014 黃郁家、蔡坤宏,產品創新性與新產品績效之關係:環境系絡與上市能力之干擾─以服務業為例,2014財務金融與管理研討會,,台灣
2014 楊士德、蔡坤宏,產品創新性與新產品績效:環境動盪及上市能力之調節效果,2014企業競爭力與經營管理學術研討會,,台灣
2014 王羽萱、蔡坤宏,新產品上市的過程模式,2014北商學術論-國際經營與管理研討會,,台灣
2014 葉書妏、蔡坤宏,青年文化創意事業的創業歷程,2014Formosa產業個案及經營管理研討會,,台灣

Book

Year Book

Research project

Unit Project Start Date Role
科技部 連結國家文化與創業意圖: 跨階層模式 2016 主持人
科技部 關係品質與前因連結之脈絡因子與其結構關係: 整合分析 2014 主持人
科技部 科技部 2012 主持人

Experience

Date Experience Unit Role
2014/08 編輯委員 技術管理學刊 編輯委員

Honor

Year Project Awarder